Sabio announces Platinum sponsorship partnership with the CCA
Specialist contact centre systems integrator to serve as founder member of CCA Supplier Council, building on successful five-year relationship with CCA
GLASGOW – 16th November 2010 – Sabio, the innovative contact centre services and solutions company, today announced that it has signed a Platinum Sponsorship agreement for the coming year with the Customer Contact Association (CCA). The agreement builds on Sabio’s existing strong relationship with the CCA, and will see both organisations co-operating across a range of activities – including events, executive briefings and thought leadership development – aimed at encouraging best practice technology deployment among the association’s 900-plus member firms.
During 2011 Sabio will support the CCA with involvement at a series of events, jointly host Executive Dinners for members, co-operate on Industry White Paper development, serve as a key sponsor for the CCA’s new Supplier Council activities, and also help establish specific Technology Forums to broaden the association’s information exchange activities.
“We’ve had a long and successful engagement with the CCA as a sponsor of its annual Global Customer Contact Convention, and we were keen to extend our co-operation into other areas,” commented Sabio’s Commercial Director, Andy Roberts. “The contact centre industry looks to the CCA for independent guidance and best practice advice, and we’re delighted to be supporting its work as a Platinum Sponsor. Throughout 2011 we’ll be working together to help its members adopt technology approaches that reflect the changing face of customer contact, and we look forward to being a part of the CCA’s intelligent conversation with its members.”
“The CCA serves as a forum for the industry, and we’re committed to supporting our members with unrivalled thought leadership and the real-life case studies that help them to make the right decisions in their contact centres,” added Anne Marie Forsyth, the CCA’s Chief Executive. “As one of the industry’s leading technology specialists, Sabio brings real insight to these discussions, and we’re delighted that they are to serve as a CCA Platinum Sponsor for the coming year.”